Task
- The user needed to feel the same on the website as they would in the shop
- Easy access to a large amount of information
- And make it fun to use
Solution
Getting to know the owner and how passionate he is about donuts made the process of creating a user experience a pleasure. Finding the voice of Mini and the types of images that would emphasize the feeling you get when shopping or or having your event catered by Mini was fun and tasty for me because the shop owner was so personable.
Bright colors, typography, and plenty of professional images played a key role in in the design of the Mini the Dough-Nut website. It truly is an extension of the whole Mini experience.